EmPOWERED to Serve™

Structural racism is the overarching system in which public policies, institutional practices, cultural representations and other norms perpetuate racial inequity.

Woman Getting Vaccinated

Current EmPOWERED to Serve Business Accelerator™ and Scholarship Application Cycles


Pittsburgh Pastor Receives Top Grant at the First EmPOWERED to Serve Business Accelerator™ Faith-Based

The American Heart Association, the world’s leading nonprofit organization focused on heart and brain health for all, announced the top awardees of its first-ever EmPOWERED to Serve Business Accelerator™ Faith-Based hosted by the Eastern States region. The first-place grant of $50,000 was awarded to Pastor Cynthia Wallace of Bible Center Church in the Homewood neighborhood of Pittsburgh, Pennsylvania for their work aimed at addressing food access and insecurity through innovation and an entrepreneurial spirit.

Arian Simone (left) and Pastor Cynthia Wallace (right)

June EmPOWERED Men’s Health - Live Fierce Stand for Mental & Physical Health

Men of color experience poor health outcomes and shorter lifespans due in large measure to social and economic drivers of health, or social determinants of health.

They are strong voices in their communities and need to be engaged in the dialogue about long-term health solutions.

Watch Mathew Knowles and influencers from the African-American, LatinX and Asian American/Pacific Islander communities discuss men’s physical and mental health.

EmPOWERED Women Roundtable Series

CPR and Opioid Use in Communities of Color

In honor of Women’s History Month, the American Heart Association hosted the EmPOWERED Women CPR and Opioid Use in Communities of Color roundtable in March. The livestream event focused on CPR, as studies have shown significant disparities in bystander CPR rates for people of color and women, as well as opioid misuse among women of color.

Building Mental Resilience for Women of Color in the Midst of COVID-19

As a part of National Minority Health Month, the American Heart Association hosted a roundtable about how racism, cultural stereotypes, economic insecurity, stigma and shame all impact the mental health of women of color.

Black women suffer disproportionately from adverse life experiences that can lead to depression, anxiety disorders and toxic levels of chronic stress.

Maternal Heart Health and Why Gaps Exist

Motherhood and heart health go together.

The American Heart Association’s EmPOWERED Women’s Roundtable in May will focus on how the disparities Black, Hispanic, Latina and Indigenous women experience during and after pregnancy affect heart health. Tuesday, May 11 at 7 p.m. CT online.

About EmPOWERED to Serve

EmPOWERED to Serve is a platform inspired by American Heart Association volunteers around the country who are passionate about driving change through health justice and empowerment in their communities.

Communities need localized solutions that will help individuals and families escalate beyond poverty and achieve improved life outcomes. No one knows the changes needed in a community as well as the members themselves.

Poor Infrastructure

Ambassador Program

If you’re an activist, community leader, healthcare professional, young professional or social entrepreneur who’s helping lead the way through community-centered and culturally relevant solutions then we invite you to become an EmPOWERED to Serve Ambassador.

Business Accelerator?

The  EmPOWERED to Serve Business Accelerator works with social entrepreneurs and organizations improving social determinants of health in their community, which are health risk factors, especially for underserved populations. Social determinants include, but are not limited to, race bias, income, education, stress, pollution, housing availability, transportation and access to healthy foods.

This MBA-style business training program offers virtual education for all finalists and grant funding.

Topics for business accelerator program applications include (but are not limited to):

  • Food access
  • Employment
  • Affordable housing

The application window is open until Aug. 31, 2020.

Meet the 2020 EmPOWERED Scholars

The 2020 EmPOWERED to Serve Scholars are agents of change within their communities. These college freshmen, sophomores, and juniors each receive $10,000 to bring their visionary ideas to life, helping ensure everyone has a fair and just opportunity to be healthy.

Community Education

Our tools  support you as you journey toward improving your health and the health of those in your community.
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EmPOWERING headlines

News, stories and videos that impact your well-being.

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Committing to equity and a full, healthy life for everyone

The American Heart Association is investing over $230 million in a sweeping effort to ensure equitable health for all. Through research, community solutions and other substantial work, the AHA is addressing barriers to health equity including structural racism, social factors that hurt people’s health and threats to rural health.

Patient and doctor talking

Watch EmPOWERED to Serve in Action

Videos that reflect the powerful impact EmPOWERED to Serve has in the community.

Stories that transform the world in which we live.