The application cycle is closed.

Business Accelerator™ Application Hub

Supporting entrepreneurs and organizations improving the long-term health of all Americans.

man working a clothing drive

2022 National Business Accelerator (ETSBA)

Application Cycle May 2 to June 19

Smiling Asian business woman on a laptop

The Application Process

The need to come together and find solutions for longer, healthier lives is more vital than ever. By providing business training and grants, the American Heart Association is committed to supporting the communities, small businesses, social entrepreneurs and innovators making a difference in community health.

The EmPOWERED to Serve Business Accelerator is looking for a diverse pool of social entrepreneurs and organizations who are driving change through health justice in their communities.

Applications will be accepted from social and health tech entrepreneurs, non-profits and for-profits making a health impact and addressing a social determinant of health (SDOH).


EmPOWERED to Serve Business Accelerator social determinants of health graphic


Chosen candidates will receive a 6-week virtual training focusing on improving their business model. Topics include (but are not limited to):

  • Customer Discovery
  • Data Analysis
  • Market Research and Positioning
  • Brand Storytelling/Unique Value Proposition

Frequently Asked Questions


What are the minimum requirements?

  • The Accelerator is virtual and includes video conferences.

Participants must have:

  • Consistent, reliable internet access
  • A video camera and headphones.

How long does the Accelerator take?

  • The Accelerator consists of an average of 4-6 hours of training a week during a 6 week training period.

Application Information

Who can Apply

  • U.S. citizens 18 years or older
  • Must address one or more categories of the social determinants of health in the United States
  • Innovation must apply to improving health inequities
  • Must be the founder, CEO or someone authorized to make changes to the business or project.
  • Terms and Conditions


  • Application cycle: May 2-June 19
  • Review period: June 20-July 10
  • Top candidates notified by: July 11
  • Training: July 12-August 21
  • National finale: October 20

Informational Call : EmPOWERED to Serve Business Accelerator

Watch the on-demand EmPOWERED to Serve Business Accelerator training and grant opportunity webinar. We will provide an overview of the program and application details and an interactive audience Q&A.